Funny thing is, I’ve had a few folks tell me that I shouldn’t post this graphic, but not because its vaguely disturbing to see me slurping mysterious white gruel off a spoon while rolling my eyes. It seems that a few folks thought the message was off. That I shouldn't state that the project will go on if the campaign fails. That I shouldn’t present the possibility of my not reaching goal in this current Indie Go Go campaign as anything but a dire situation. Like it was an all or nothing drama. Maybe as if the future of Nix Comics itself hangs in the balance of a desperate gambit.
With all due respect to well meant advice from smart people, I can’t in good faith imply dreadful consequences.
The fact is if that this campaign comes up short I’ll make sure that Closing Doors is printed. I promised Mark Rudolph it would happen and I wouldn’t have gone into this if I wasn’t able to follow through regardless of success on Indie Go Go. I’m dedicated... I love the story and think it a shame that its out of print. I think Mark is one of the great rock music storytellers in comics and that he deserves to have someone go to bat for his work. .
So why am I having anxiety over reaching the goal? What are the consequences of coming up short?
1) Indie Go Go takes a bigger dig out of the total if I don’t reach the goal.
If the campaign ended today, IGG would take 9% of the total as opposed to the 4% they’d take if the campaign reaches goal. That’s a little north of $60 bucks that could be spent on Nix Comics instead of going into the IGG pot.
2) I’ll probably release fewer books in 2014
The $2000 goal wasn’t chosen randomly. After fees it almost exactly pays for the printing costs and a $1/book printed royalty to Mark. I’ve already paid Mark for the print run, so I’m pretty much locked in for 500 copies. I’ve set aside money for all of the other books I plan on releasing in 2013. Anything short of the goal comes out of my own pocket, meaning less money for books not yet budgeted for.
3) My ego will be bruised
Hey... I want to feel like a success. Closing Doors is a great book. That’s a given. So reaching goal is a reflection on my ability to fund great books. Down the road I want to publish lots of great books and I want to be able to brag to potential artists and writers that I can seal the deal.
So here’s the deal. The situation isn’t dire. Crowdfunding isn’t life or death and I’m going to do my best to avoid the cheap dramatics so common in crowd funding campaigns. (And the comics industry in general.) I appreciate every hard earned dollar you throw my way and I’d like you to contribute. I just want you contribute for the right reasons... Pledge because Nix makes cool comics. Pledge because Mark Rudolph’s art is terrific. Pledge because Closing Doors is carefully crafted story about a community losing its local record store and with it, a chunk of it’s identity and personality. Pledge because I'm fuckin' relentless and I'll keep pitching this book to you well after the IGG campaign ends anyways.